Bachelor of Business Administration – BBA
Bachelor of Business Administration – BBA
Introduction
The Bachelor of Business Administration (BBA) degree program is a comprehensive undergraduate program designed to equip students with a solid foundation in various aspects of business management and administration. It provides a blend of theoretical knowledge and practical skills necessary to thrive in the dynamic and competitive world of business. In addition to fostering a strong foundation in business fundamentals, the Bachelor of Business Administration (BBA) degree program emphasizes experiential learning opportunities. These include internships, industry projects, and case studies, allowing students to apply theoretical concepts to real-world scenarios. Through these hands-on experiences, students develop critical thinking, problem-solving abilities, and interpersonal skills essential for success in today’s business landscape.
Distinctive program features
- The BBA curriculum is designed to give students a firm grounding in all facets of business to meet the needs of companies around the world.
- Business analytics, decision sciences, an entrepreneurial frame of mind, and information technology (IT)-based education all feature heavily in the curriculum of a modern Bachelor of Business Administration (BBA) degree program.
- A practical understanding of business and leadership in the real world, gleaned from a case study approach.
- Industry immersion project to solve real-world clients’ concerns.
- Creating and assisting startup ideas and projects.
- Links between academia and industry.
Program Objectives
The program aims to equip students with
- Corporate Decision-making Skills
- Develop Interpersonal and Cognitive Skills
- Innovate and become Business Leaders
- Change Management Expertise
- Develop confidence to take sustainability initiatives
Career Prospects
- Entrepreneurship
- Bankers
- Auditors
- Project Management
- Business Consultants
- Financial Analysts
- Operations Management
Teaching Pedagogy
- Program courses are taught by highly qualified academics and industry experts who are passionate about creating a supportive learning environment.
- Active faculty engagement with students through interactive classes and out-of-class interactions facilitates student grooming.
- Integrated curriculum blending theory and practice reinforced by industry exposure enriches learners’ experience.
- Faculty research is focused on solving real-world problems through applied research which enhances students’ knowledge of critical issues and innovative solutions.
Specializations
- Human Resource Management
- Marketing
- Operations & Supply Chain Management
- Accounting and Finance
- Banking and Finance
- Economics and Finance
Eligibility Criteria
45% marks in FA/F.Sc./A-level or equivalent
Program Structure
The degree requires a minimum 120 credit hours of course work including a thesis of a minimum 03 credit hours and an internship of 03 credit hours.
Scheme of Study
|
Program Duration |
04 Years |
|
Semester Duration |
16 weeks + 02 weeks for examination |
|
Course Load |
15-18 credit hours (per semester) A student can be enrolled for one course beyond the maximum limit, if: 1) If his/her CGPA is above 3.5 2) The student needs the course to graduate within the maximum duration. |
|
Attendance |
90 % |
|
Total Credit Hours |
120 |
BBA – MODEL ROADMAP
|
Code |
Course Title |
Cr. Hrs |
|
|
Semester 1 |
|
|
HSS101 |
Functional English |
3-0-0 |
|
MTH208 |
Quantitative Reasoning 1- Probability & Statistics |
3-0-0 |
|
HSS103 |
Islamic Studies |
2-0-0 |
|
CCL100 |
Applications of ICT |
2-1-0 |
|
MGT 101 |
Principles of Management |
3-0-0 |
|
PAD 101 |
Introduction to Public Administration |
3-0-0 |
|
|
Total Cr. Hrs. |
17 |
|
|
Semester 2 |
|
|
HSS108 |
Expository Writing |
3-0-0 |
|
CCS207 |
Quantitative Reasoning 2- Introduction to Data Science |
3-0-0 |
|
HSS104 |
Ideology & Constitution of Pakistan |
2-0-0 |
|
HSS108 |
Civics & Community Engagement |
2-0-0 |
|
MKT 101 |
Marketing Fundamentals |
3-0-0 |
|
SCW 101 |
Introduction to Social Work |
3-0-0 |
|
|
Total Cr. Hrs. |
16 |
|
|
Semester 3 |
|
|
HSS109 |
Social Sciences Elective: Principles of Economics |
2-0-0 |
|
PHY100 |
Natural Science Elective: Physics Physics |
2-1-0 |
|
PHL 101 |
Arts and Humanities Elective: Introduction to Philosophy |
2-0-0 |
|
MGT201 |
Entrepreneurship, Innovation & Technology |
2-0-0 |
|
ACC 201 |
Financial Accounting |
3-0-0 |
|
IRR 201 |
International Relations |
3-0-0 |
|
|
Total Cr. Hrs. |
15 |
|
|
Semester 4 |
|
|
HRM 201 |
Human Resource Management |
3-0-0 |
|
MGT 202 |
Introduction of Business |
3-0-0 |
|
FIN 201 |
Business Finance |
3-0-0 |
|
ECO 201 |
Microeconomics |
3-0-0 |
|
DSC 201 |
Fundamentals of Business Analytics (MS Excel or any other tool) |
2-1-3 |
|
|
Total Cr. Hrs. |
15 |
|
|
Semester 5 |
|
|
ECO 302 |
Macroeconomics |
3-0-0 |
|
MGT 303 |
Business Law |
3-0-0 |
|
STA301 304 |
Research Methods |
3-0-0 |
|
ACC 302 |
Managerial Accounting |
3-0-0 |
|
MGT 305 |
Management Information Systems |
3-0-0 |
|
|
Total Cr. Hrs. |
15 |
|
|
Semester 6 |
|
|
MGT 406 |
Change Management |
3-0-0 |
|
FIN 302 |
Financial Management |
3-0-0 |
|
BKN 301 |
Principles of Banking |
3-0-0 |
|
HRM 303 |
Organizational Behavior |
3-0-0 |
|
MKT 302 |
Digital Marketing |
3-0-0 |
|
|
Total Cr. Hrs. |
15 |
|
|
Semester 7 |
|
|
XXX XXX |
Management Elective I* |
3-0-0 |
|
XXX XXX |
Management Elective II* |
3-0-0 |
|
SCM 401 |
Logistics and Supply Chain Management |
3-0-0 |
|
MGT 407 |
Strategic Business Policy |
3-0-0 |
|
INT 401 |
Internship |
3-0-0 |
|
|
Total Cr. Hrs. |
15 |
|
|
Semester 8 |
|
|
XXX XXX |
Management Elective III* |
3-0-0 |
|
XXX XXX |
Management Elective IV* |
3-0-0 |
|
MGT 408 |
Project Management |
3-0-0 |
|
PRJ 401 |
Final Year Experiential Project (FYEP) |
3-0-0 |
|
|
Total Cr. Hrs. |
12 |
|
|
Total |
120 |
| Domain | Cr. Hrs |
| General Education | 30 |
| Disciplinary Major | 72 |
| Interdisciplinary | 12 |
| Field Experience | 3 |
| Final Year Project | 3 |
| Total | 120 |
Disclaimer:
- The minimum credit hour requirement for the award of this degree program as per HEC policy is 120 credit hours.
- This is the model roadmap and is subject to change at the discretion of the department.
- Tools/software/programming languages are subject to change at the discretion of the department.
| Specialization / Elective Courses List | ||
| Banking and Finance | Course Codes | |
| Retail and Wholesale Banking | BKN 402 | |
| Capital Markets and Derivatives | BKN 403 | |
| Regulatory Framework of Financial Institutions | BKN 404 | |
| Global Banking and International Finance | BKN 405 | |
| Central Banking Functions | BKN 406 | |
| Fintech in Banking Sector | BKN 407 | |
| Banking Theory, Law and Practice | BKN 408 | |
| Treasury Operations | BKN 409 | |
| Supply Chain Management | ||
| Logistics Management | SCM 402 | |
| Demand Planning and fulfillment | SCM 403 | |
| Advances in Production and Operations Management | SCM 404 | |
| Decision Modeling in Supply Chain | SCM 405 | |
| Special Topics in Supply Chain Management | SCM 406 | |
| Supply Chain Design, Management and Control | SCM 407 | |
| Negotiation Strategies for Supply Chain | SCM 408 | |
| Ethics and Corporate Social Responsibility in Supply Chain | SCM 409 | |
| Finance and Accounting | ||
| Advanced Management Accounting | ACC 403 | |
| Issues in Financial Accounting | ACC 404 | |
| Issues in Management Accounting | ACC 405 | |
| Seminar in Accounting | ACC 406 | |
| Financial Statement Analysis and Valuation | FIN 403 | |
| Investment and Portfolio Management | FIN 404 | |
| Islamic Banking and Finance | FIN 405 | |
| Derivatives and Financial Risk Management | FIN 406 | |
| Human Resource Management | ||
| Workforce Diversity | HRM 404 | |
| Human Resource Technology | HRM 405 | |
| International Human Resource Management | HRM 406 | |
| Crisis and Conflict Management | HRM 407 | |
| Human Resource Development | HRM 408 | |
| Compensation Management | HRM 409 | |
| Human Resource Information Management | HRM 410 | |
| Organizational Development and Change Management | HRM 411 | |
| Marketing | ||
| Social Media Marketing | MKT 303 | |
| Advertising and Promotion | MKT 304 | |
| Cyber Marketing | MKT 305 | |
| New Product Development | MKT 306 | |
| Integrated Marketing Communications | MKT 307 | |
| Brand Management | MKT 308 | |
| Service Marketing | MKT 309 | |
| Industrial Marketing | MKT 310 | |